Tuesday, May 13, 2008

Google Maps Add More Features

In addition to Wikipedia articles, Google Maps have now added photos through one of Google's photo sites, Panoramio.

On Google Maps, you’ll see there is now a “More” button next to “Street View”" and “Traffic.” If you click on it after getting a map, you will be given the options to select “Photos” or “Wikipedia.” Checking the first option populates the map with geotagged photos provided by Panoramio. The second gives you geocoded Wikipedia articles.

I searched a few cities... In Orlando, I didn't find any apartments communities, although I found entries for a Marriott, a local community college and other landmarks.

The more that Google can populate maps with data like this, the more useful they become. Another example is the relatively new feature that enables you to edit the details of your business listing, and you can even "claim your business" to provide even more information including images, website links and coupons.

I’d really like to see geotagged Flickr photos as an option -- Flickr is a much more popular photo sharing site than Panoramio. As TechCrunch suggests, Yelp reviews would also be cool.

How can apartment marketers use features like this to promote your community? Maybe a photo contest that asks residents to submit and vote on unique photos from around the property or the neighborhood... What else can apartment marketers do? What other useful features could Google add to make their maps to help you promote your business?

From this post:
Google Maps

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